For once, Broadway isn’t going to quickly bounce back




As Broadway grapples with the coronavirus crisis, producers have concluded that the Great White Way will not reopen in April, as they’d hoped. The best-case scenario right now is the summer, and that means many new shows aren’t going to survive.

“This is worse than 9/11,” says a top producer. “We lost a few shows then — we’re going to lose a lot more now.”

I’ll spare you the p.r. nonsense. All press agents have been instructed to say that the shows they represent will open as soon as the crisis has passed. The reality is this: Unless a show has plenty of money in the bank — or very rich backers — it’s finished.

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Coming Attractions